CRM Update – Jun 08 : 12:36 pm

Welcome to this morning’s edition of “First To Know,” a series in which we keep you in the know on what’s happening in the digital world. Today, we’re looking at three particularly interesting stories.
Facebook Launches App Center for Android and iOS
Facebook has launched its own app center for Android and iOS devices. The app center will also be available on the mobile version of Facebook itself.
“The App Center is launching tonight with more than 600 social apps, including Nike+ GPS, Ubisoft Ghost Recon Commander, Stitcher Radio, Draw Something, and Pinterest,” the company announced…

Adding real-time capabilities keeps you?and your clients?up to date.

Could Mitt Romney have avoided the headache of having his old Hotmail and Dropbox accounts hacked?
The alleged hacker got into Romney’s Hotmail account by correctly guessing an answer to a security question. That same password gave the hacker access to the governor’s Dropbox account as well. He or she then gave the password to Gawker.
No compromising emails have yet been leaked, and a full investigation is underway. (Another person was given a year-long jail sentence for hacking the emails of Sarah Palin’s email during the 2008 presidential election)…

Twitter has quietly tweaked the way usernames, hashtags, photos and more are cross-posted to Facebook.
More About: Facebook, hashtags, Social Media, trending, Twitter

As demand for clean water rises, and the supply of clean water decreases, the time for innovation in the water sector is now.Why It’s HotEvery statistic about water scarcity is more staggering than the next: One out of eight people in the world doesn’t have access to clean water, and one out of every five deaths in children under the age of 5 is from water-related disease. But this one hits closest to home: If everyone in the world used as much water as the average American, the planet would run out of clean water within eight years, according to Visualizing…

In this video I interview Greg Swan, VP of Digital Strategy at Weber Shandwick, one of whose clients is the U.S. Army.Greg shares how the U.S. Army encourages soldiers to blog, develop authentic connections and participate in the conversations about joining the army.  You’ll find out what blogger outreach can mean to your business and pick up useful insights to successfully connect with influential bloggers.Be sure to check out the takeaways below after you watch the video.Here are some of the things you’ll learn in this video:The story behind Army Strong StoriesHow the U…

Forbes.com has expanded rapidly over the last two years, building up a network of 900 freelance contributors (some paid, some not) and increasing its story count by roughly 45%. That growth has come with some measurable benefits — visitors have doubled over the past two years to 31 million, as an example — as well as some pain.
These days, most of the content on Forbes.com is self-published, Lewis D’Vorkin, chief product officer of Forbes, told me in an interview Thursday afternoon. Authors, whether on staff or freelance, write their own headlines, upload their own multimedia, format their own articles in WordPress and press the publish button themselves…

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A thunderstorm rolled over Manhattan into Brooklyn on Wednesday. The clouds looked ominous against the backlit sky, and many New Yorkers tucked in for the night, listening to the rumble of the weather as it passed overhead.
The next day, New York City awoke to sunny skies and a light breeze. But while it’s sunny in New York, Mashable readers in London might be expecting rain.
Although the forecast across the world is different, we can all relate to the ups and downs that a change in weather can bring…

In the past 60 years, we’ve seen the development of vaccines for Polio, Rubella, measles, mumps and Influenza. One thing that hasn’t changed much is the yellow card or piece of paper doctors use to record which immunizations patients have received.
Startup BeImmunized wants to make those yellow cards go digital. Making such valuable information accessible on the web 24/7 would provide easy access for healthcare providers, doctors, schools and patients who want to stay current with their vaccinations…

When Greg Ryan and his son came up with the technology to pasteurize water, they didn’t know they would be leading the most important and lucrative subsector of the water industry.Perhaps no one understands the value of water better than a farmer. Most people regard water as a limitless resource, but farmers are all too familiar with its limits. So it’s fitting, then, that one of the most innovative technologies to recently enter the world of water conservation was invented not by a highly trained engineer but by a farmer with a knack for ingenuity…

5 Cs of Social Media Image Content
Images especially photos, are white hot this year fueled by Pinterest’s explosive growth, Instagram’s sale and Facebook’s timeline.
Beyond these social media platforms, there are other places online where images attract an audience such as tumblr, blog posts, infographics and presentations.
5 Reasons marketers need images
As a marketer, if you’re not sold on making images an integral part of your social media content, here are five reasons to persuade you…